All About: The Printfresh X Pencil & Paper Collab

I’ve been a huge fan of Gen Sohr for a long time, and love seeing the gorgeous shots of her home and outfits. She has such a fantastic eye for pattern and color and her styling is always on point. It was so fun to work with her to design a collection of pajamas that both of our customers would love.

Gen has a distinct color palette that is always sprinkled through her site, and that gave us a strong starting point for our collection. We developed a color palette that included some of her favorite hues – cobalt, jade, and yellow – for an update on Tiger Queen that felt very fresh. 

For an unexpected twist we paired a floral print detail with the big cat pattern. It’s not always easy to mix and match prints, but we just thought it was so incredibly fun.

In addition to updating some of our favorites with the P&P touch, we also worked together to create a new nightgown silhouette. The nightgown was such a success – it sold out right away! We were so happy to see you all enjoy it so much.

Our first collection sold out, but stay tuned for future collaborations!